Books in Ultimate Interactive Guide series

"This timely book is perfect for every brand or product marketer who wants to fully leverage the Amazon platform―both for sales and brand exposure. Timothy’s practical step-by-step advice is simple to follow and put into practice."―Steve Fisher, team lead, retail marketing, Lenovo"This book should be called the Ultimate Guide to Amazon because it’s so much more than just advertising. It’s really about building your brand on Amazon. Timothy is able to walk someone through how to do this step-by-step. It was easy to follow. I really enjoyed it."―Michelle Reed, senior vice president, Perry Ellis InternationalExpand Your Brand Online and Offline with Amazon AdvertisingAmazon is where consumers search, learn about, and shop for your products (whether from you or another seller). And with 310 million active users and counting, this is the ecommerce platform you can’t afford to ignore.Amazon advertising and customer growth expert Timothy P. Seward shares nearly two decades of expertise in retail and ecommerce to lift the veil on doing business on Amazon. Seward shows you how to build an aggressive, streamlined advertising campaign, increase your search visibility, consistently capture consumer demand, and accelerate new product sales without big-budget national ad campaigns.You'll learn how to:Determine if Vendor Central or Seller Central is right for your brandCapture new customers through Sponsored Product CampaignsApply the five essential elements of a high-quality product detail pageEstablish metrics, evaluate performance against keyword types, and perform competitive analysesAdd negative keywords that can benefit your advertising campaignsApply Amazon’s secret formula for long-term winning

The intricate systems of the human body have fascinated us for centuries, and The Ultimate Interactive Guide to the Human Body gives children a complete overview of this remarkable machine in an easily accessible format. The 48-page book is filled with colorful illustrations, diagrams, and informative text on how all the parts of the body work together to enable us to move, learn, grow, and stay healthy. A large wall poster and 3-D cardstock models of a human skeleton and eyeball enhance the educational journey into discovering the amazing functions of the human body.

The Ultimate Interactive Guide to Natural Disasters features all types of remarkable and destructive natural events, from mudslides and floods to massive earthquakes and avalanches. Learn how lightning storms and hurricanes are formed, discover the science behind seismic shifts that trigger earth movements, and get a preview of the future of weather-related research. With flaps, pull tabs, and cardstock models included, this is a complete guide to learning about the wild world of natural disasters.

Explore the farthest reaches of the universe with this stunning visual atlas of outer space. From the big bang to the future of space exploration, The Ultimate Interactive Guide to the Universe gives children a detailed look at how stars and planets are formed, what causes black holes and nebulae to form, and the latest advancements in space travel. Flaps, pull tabs, a model solar system, a poster, and an interactive stargazer’s guide to the constellations of the night sky make this a complete guide to learning about the mysteries of the universe.

Take an incredible journey from the top of your head to the tips of your toes in Human Body, winner of a Teachers' Choice Award for the Family. Designed for children ages 8 and up, this unique book is the ultimate guide to how the human body works. It’s filled with fascinating facts about what goes on beneath the skin and includes a comprehensive range of visual aids, including detailed photos, illustrations, diagrams, and two giant posters featuring front and back views of the entire body. Want to know what’s going on inside your head? Cool transparent pages allow curious children to peel back the layers and discover how their brains actually work! Human Body also features a show-stopping 3-D front cover with the lenticular image of a human face morphing into a skull!

With Atlas, readers can literally have the whole world in their hands. Beautiful overviews of every region, continent, and country of the world, combined with interesting, accurate details about the Earth, its inhabitants, and its diverse climate conditions, offer a wealth of knowledge in an easy-to-grasp format. The book features the most up-to-date data available on both worldwide and local levels, along with “Did You Know?” facts on each page that provide even more amazing information. Also included are two giant, full-color posters for hanging on a bedroom, den, or classroom wall.

Did you know that less than 10% of the oceans have been explored? That's amazing, considering what Oceans has to offer. The moment kids see the spectacular 3-D image of dolphins leaping from the cover, they'll be hooked! This incredible book is filled with detailed photos, illustrations and diagrams as well as interesting text written just for junior oceanographers. From the surface to the seafloor, kids will discover the rich diversity of marine life, from microscopic plankton to the colossal blue whale, and investigate the anatomies of five creatures, including the magnificent king penguin and killer whale, with revealing transparent pages. Sure to make a splash, Oceans is presented in a spiral-bound book with tabbed sections for quick reference, and comes with two oversized color posters showcasing the wonders of the Ocean Depths and Life on a Coral Reef. Dive in, kids!

The king of the dinosaurs, Tyrannosaurus Rex, has long captured the imaginations of young paleontologists the world over. The cover of this stunning book, with its popping 3-D T. Rex grabs children's attention and draws them to the many other dinosaurs to be found within. And once the spiral-bound pages have been opened, young readers can discover full-color illustrations of dinosaur anatomy, environments, fossilized remains, and more. Zip pouches within protect two extra-large color posters and an easy-to-build dinosaur model. This ultimate guide to dinosaurs provides both educational instruction and exciting amusement for dinosaur enthusiasts of all stripes.

With more than 800,000 species identified, and many still unknown to us, the animal kingdom is a fascinating subject. Budding zoologists can get up close and personal with some of the most amazing creatures in the air, on the land, and in the sea in this stunning new title, Animals.Filled with full-color photos, illustrations, layered acetate diagrams, engaging text, and two jumbo color posters, Animals explores detailed aspects of anatomy, behavior, habitat, and conservation in a kid-friendly style.

Atoms! Colors! Space! Robots! Science is awesome, especially when it's presented in such an engaging, innovative package. Inside this fantastic spiral-bound book, junior Einsteins discover a detailed introduction to science, with topics ranging from matter and chemicals to technology and scientific frontiers. Each subject comes to life through detailed illustrations, incredible photos, and pullout diagrams, while colorful sidebars highlight important facts and statistics. Unique acetate sheets for five key topics allow a deeper review of the subject matter. Adding to the fun are an eye-catching 3-D lenticular cover, two giant color posters, and an exciting hands-on science project.